Newsletter 02/10 - Contents:
- 01 Editorial
- 02 Full steam ahead
- 03 Perfectly poised
- 04 Impressive newcomer
- 05 Clark on European tour
- 06 Preview 2011
- 07 The sector is meeting up again
- 08 Perfectly presented
- 09 Positive vibes – rising demand
- 10 Highly commendable
- 11 Logistics week Mauritius
- 12 People and marktets
- 13 The smell of burning rubber and petrol
- 14 Spirit of optimism
- 15 Clark pilot soars to victory
- 16 Dedicated commitment
- 17 New staff at Clark Europe
- 18 Robust, safe and fiery red
- 19 Top event: “superb reception”
- 20 Clark balloon impressions 2010
- 21 Did you know?...
- 22 Oldie but Goldie
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We have now reached the home stretch of 2010, while bearing in mind the same scenario in 2009. Uncertainty was still spooking the market exactly a year ago, the severe recession having left its marks. Today the picture is different, and we at Clark are able to look forward to the future with confidence. The turnaround came in 2010. The improving economic situation has certainly played into our hands. Yet we have fairly and squarely deserved the recent upswing. You can read about what Clark dealers, Clark Europe GmbH and its friends, customers and partners achieved in 2010 in the current issue of Forklift News. Prominent key points were not only new partnerships with dealers from all corners of Europe and encouraging business deals, but also the impressive way the Clark dealers came up with their own ideas. I would like to take this opportunity to sincerely thank all of you.
Focus on the financial year 2011
Full steam ahead
The way business developed in 2010 has set the scene perfectly for an eventful and successful year in 2011. Now that the market for Forklift Trucks and hence also the sale of Clark machines has recovered on a firm basis, Clark Europe GmbH is getting ready for 2011.
The primary milestones in the coming year will be Clark trade fair exhibitions around the globe. The world's greatest logistics event is coming up in Hanover in May in the form of the CeMAT 2011. Clark will be there with a highly motivated team, attractive supporting programme and exhibits on 650 m² of exhibition space in Hall 25 and further areas outside on the trade fair grounds. Experts are also eagerly awaiting the Clark exhibits at the ProMat 2011 in Chicago and the CEMAT SOUTH AMERICA in São Paulo.
Moreover, 2011 will be characterised by an outstanding new phase of innovative achievement on the part of Clark. With the new C40-55s models, Clark is opening up completely new vistas for warehousing, loading and unloading, production and recycling in the diesel and LPG field. In addition to all this, the Clark research team is currently involved in the development of forklifts with load capacities between 10 and 16 tonnes.
Finally, Clark is resolute in its desire to continue optimisation measures within the organisation in 2011 with new and experienced staff. We will also get the ball rolling to expand the dealer network and are planning new dealer support centres for regional dealer assistance.
Good financial year 2010: An interview with the Managing Director Egon Strehl
The unexpected overall economic growth can be seen as trigger - the globalization as the driving force for the logistic industry. The upturn in industry and trading has got positive effects on the industrial sector. Everything that was sold since the end of the investment backlog in 2009, need to be consumed, produced, stored, recycled and transported in particular. In an Interview, Egon Strehl (CEO Clark Europe GmbH) reviews the year 2010.
Question: Clark Europe GmbH notched up 68 percent more incoming orders than in the same period last year. How do you explain the success witnessed in 2010?
Egon Strehl: This phenomenal success is primarily thanks to our dealers locally. Their commitment is unsurpassed. Of course, we are benefitting from the boom in the market for counterbalanced lift trucks, demand for which admittedly fell more than the warehouse technology segment during the crisis of 2009. Thank fully, this is now undergoing a strong recovery phase. On the other hand, we are able to win market shares, as customers are more selective in how they buy compared with previous years.
Question: To what extent could and can Clark participate in this trend?
Egon Strehl: We lead the sector in the all-important category of “price-performance ratio”. When buyers decide to order in difficult economic times, a great deal of attention is paid to the total cost of ownership. In this respect, we have an excellent standing in the market and are ideally positioned for 2011.
Question: Can you explain that in more detail?
Egon Strehl: The situation is simple: Clark offers robust and technically sophisticated forklifts that are both functional and efficient, at highly competitive prices. With no plastic parts or thin metal. Without any unnecessary gadgets that soon become a cost trap in the tough world of everyday business. That was surely the crucial point in the survey by the American logistics magazine MMH, which awarded us first place in the price-performance category.
Question: And just these circumstances have helped you to achieve an eleven percent increase in market shares in 2010?
Egon Strehl: And more too. It is precisely this that protected us against the worst of the downturn in 2009. As before, it remains our sales argument number 1 – backed up by top service with intensive customer loyalty measures locally. That can be seen in the fact that Clark has returned to the black worldwide, a feat that still cannot be taken for granted across the sector.
Question: Good results usually reflect all operative activities. What else do you think has made Clark strong enough to emerge from the crisis?
Egon Strehl: As announced, we have improved our dealer network in terms of depth and scope. Even in 2009 we were able to win over 13 new dealers. Strong new partners also mean flourishing new business.
Question: A wide-scale dealer network also entails more need for support.
Egon Strehl: Certainly. That's why we have not only invested in familiarisation and training in our company and at our dealers, but are keeping on track with our strategy of market consolidation. Lyon was the start signal. The plans for further Clark sales offices or dealer support centres for improved regional dealer support are increasingly taking shape. That means better market coverage in the entire sales field.
Question: To what extent are you safeguarding the recent upturn at Clark Europe, in other words at the head office in Mülheim an der Ruhr?
Egon Strehl: Amongst other measures, by committing new staff. We have recruited new members of staff in the Service, R&D and Order Processing divisions, as well as two new trainees.
Question: Key word Research & Development. Andreas Krause assumed management for all technical divisions such as Worksop, Service, Warranty and Engineering in his new function of Technical Director on October 1, 2010 – does that mean the organisation of the four management divisions is now finalised?
Egon Strehl: Yes. Rolf Eiten is Director of Sales & Marketing, Andreas Krause is Technical Director, Marcus Ebinghaus is Director of Accounts, Controlling, IT and HR and Markus Jöckel is Director of the Parts & Distribution division.
C40-55s celebrates a premiere: Clark launches diesel/LPG forklifts of the premium series Gen2 on the market
The next rationalisation impetus in the materials handling sector is now rolling into our dealer showrooms. With the C40-55s (load capacities 4 – 5.5 tonnes), Clark is bringing out a forklift designed for performance, efficiency and robustness down to every last detail, yet at a competitive price. The new diesel and LPG forklift of the premium series Gen2 again won the MMH award in the price-performance category. The C40-55s is used in warehousing, truck loading/unloading, production and recycling, amongst other applications.
C40-55s – More than “Built to last”
The C40-55s has been developed under the premises of reliability, durability, comfort power and energy efficiency, whereby users can configure the equipment variably. Egon Strehl, Managing Director, Clark Europe GmbH: “Full attention was also paid to the critical factors of low operating and maintenance costs, a perfect price-performance ratio and safety at work.”
The heart of the diesel variant is a Kubota V3800T engine (92 HP/ 2400 RPM) . In the LPG-powered C40-55s, the GM V6 (4.3 litres displacement) ensures an extremely high level of power.
Sophisticated, practical, comfortable
The robust chassis made from thick steel ensures the best protection of important components. The wet disc brakes do not need any maintenance, while the sophisticated cooling system protecting the engine against overheating offers investment certainty. The air intake in the left rear column of the driver's protective guard is fully optimised. Clark has also designed a practical, spacious workplace for the C40-55s without disturbing elements. The driver can access control elements and hydraulic levers at a convenient range. The steering column with tilt adjustment ensures easy handling thanks to an ergonomic design. That means practical versatility from the factory.
Standard, Hi-Lo and Triplex masts up to 7 meters are available. SE tyres are optionally available. Clark offers lift cylinder damping as standard for lifting and lowering. The low design of the front cowl and the arrangement of the hydraulic hoses enable very good vision of the forks and the goods to be transported. C40-55s – more than “Built to last”.
The forklift on tour: Successful trade fair appearance in Great Britain, Poland, Switzerland and Belgium
Clark on European tour
European trade fairs have been brought to life with Clark's “Hot Yellow Green”: Clark dealers were represented across the entire continent in 2010. The essential message of the exhibitors: The perceived recovery is taking real and tangible form. The Clark dealers from Great Britain, Belgium and Switzerland through to the booming country Poland were able to make new and promising contacts. The trade fair is expected to generate successful follow-up business.
Armill Lift Trucks: Suffolk Show 2010
It's the social event of Suffolk county: The huge Suffolk Show is held every year at the beginning of June in the Trinity Park in Ipswich. Clark dealer Armill Lift Trucks from Braintree in Essex was part of the action in 2010:. Managing Director Gary Millar and his staff, Shane Canning and Matthew Snelling -Smith organised and accompanied the exhibition. They came to a thoroughly positive conclusion at the end of the two days. Gary Millar: “A great atmosphere, not least thanks to the extensive programme. We established contacts with a great deal of people who were interested in the forklifts exhibited”. For Gary Millar, there is no question that Armill Lift Trucks will be at the Suffolk Show this coming year: “We'll certainly be exhibiting again – probably on a larger scale with two or three more Clark forklifts.”
Manutention & Chariots S. A.: Home game at Lake Geneva
It was predominantly trade visitors who came to the third trade fair for commercial vehicles and construction machinery, the UTILEXPO, in Geneva from October 7 to 10, 2010. The exhibitors welcomed the attention and were pleased with the interest shown towards them and their exhibits. This was likewise the case for Clark dealer Manutention & Chariots S. A. CEO Francis Gay-Balmaz on the keen involvement: “Attending the UTILEXPO certainly paid off for us. We had good discussions and gained some very promising enquiries and contacts. All in all, we noticed a much more positive mood than in the previous years.” It goes without saying that Francis Gay- Balmaz and his team will be at the fourth UTILEXPO again in two years time. As a Geneva company, the whole event is like a home game for him.
Deceuninck bvba: Trade fair goals in Brussels achieved
Establishing contacts, getting to know potential customers, making Clark forklifts and the company itself more familiar. These were the objectives that the Clark dealer Hendrik Deceuninck bvba from Izegem in Belgium set for its first appearance at the ProLogistics in Brussels on September 29 and 30, 2010.
Those on site: Hendrik Deceuninck (CEO) and his team together with Rolf Eiten, Director Sales & Marketing at Clark Europe GmbH. Hendrick Deceuninck looking back: “The trade fair attracted a prominent number of qualified experts. Above all, we're delighted by the very good initial contacts with some national and international companies."
Elektroprogram Sp.zo.o.: Strong presence in Poznan
For four days, Poland was the logistics centre for an entire sector: The 27th TAROPAK International Packaging Technology and Logistics Exhibition was held in Poznan from September 13 to 16, 2010. Over 600 exhibitors from more than 30 different countries presented the latest trends in the logistics industry to around 45,000 visitors. The TAROPAK can be regarded as reflecting the upturn in Poland, the only European country to get through the 2009 recession relatively unscathed with a growth rate of 1.8 percent. Clark dealer Elektroprogram Sp.zo.o. exhibited once again with a large stand, a sizeable team and a programme that appealed to a number of potential new customers. Amongst other attractions, the forklift driving school and Clark balloon on the grounds outside proved to be a centre of interest. “The response to the counterbalaced forklift, for example, was very, very good. We succeeded in gaining a lot of new contacts. A successful presence”, was the unanimous summary by Dr. Natascha Bayer of Clark, Wlodzimierz Manka, CEO of Elektroprogram Sp.zo.o., and Operational Director Iwona Barabasz. A clear statement by Wlodzimierz Manka: “We're going to be there again at the next TAROPAK in two years time.”
Trade fairs in 2011
ProMat 2011 – CeMAT SOUTH AMERICA
The international Clark family is eagerly awaiting the major trade fair events of 2011. Even before the CeMAT in Hanover m May 2011, Clark will be present at key logistics trade fairs in the USA and Brazil.
Clark in Chicago
For example as an exhibitor with a 300 m² stand at the ProMat 2011 in Chicago (March 21 to 24, 2011 / McCormick Place South). The ProMat is regarded as the leading trade fair for materials handling and logistics solutions in North America. The trade fair offers information and solutions for boosting productivity. Leading providers of materials handling and logistics solutions will present their products and services at over 700 stands. Central trade fair fields are: materials handling equipment and systems; packaging, containers and shipping facilities; inventory management and control technology; loading ramps, storage facilities and requirements; automatic identification equipment and systems.
Clark in São Paulo
Clark will also be represented for the first time in South America with its own exhibition stand in the inside (400 m²) and outside area (600 m²): Deutsche Messe is organising an intralogistics trade fair for the first time in South America in April 2011 – the CeMAT SOUTH AMERICA will be held from April 4 to 7, 2011 in the Centro de Exposicoes Imigrantes in São Paulo and will cover all areas of intralogistics, from materials handling and warehousing technology through to packaging and order-picking systems. Transportation technology, systems and software for intralogistics as well as logistics services round off the spectrum on offer at the CeMAT SOUTH AMERICA.
CeMAT 2011 in Hanover drawing near
The sector is meeting up again
The logistics world is meeting together again in Hanover for a total of five days (May 2 to 6, May 2011). Products and system solutions from the areas of materials handling and logistics are again set to be the focus of public interest at the CeMAT 2011.
60,000 visitors expected
Over 1100 exhibitors from home and abroad will present their latest concepts, current products and innovations on an area of around 80,000 square metres. More than 60,000 visitors are expected to come and look at the interesting exhibits, at least a third of them having specially travelled from abroad: Welcome to the largest international intralogistics trade fair, welcome to the CeMAT 2011 in Hanover.
Clark with a great programme
And – of course – Clark Europe GmbH will be there. On the newly designed stand totalling 650 m² surface area, the Clark team centred around Managing Director Egon Strehl will put the new features from Clark in the spotlight this coming year as well. With a portfolio that is sure to impress dealers, customers and partners, and likely to make the Clark stand once again an insider tip and rendezvous for the entire sector. Egon Strehl: “The CeMAT 2008 was a superb event for ourselves and our visitors. It's now our ambition to surpass what we previously achieved at the CeMAT 2011.“
POLUS at leading logistics trade fair in Moscow
It is by far the most important logistics trade fair in Moscow: The Sklad Transport Logistika (STL – 2010) was held in the Expocenter from September 25 to 29, 2010. There with its own stand: Clark dealer POLUS from Moscow, presenting the new generation of Clark forklifts at the trade fair and attracting brisk interest. The marketing team of POLUS was especially delighted by the large number of new customers who – attracted by the Clark models – were looking for contact with POLUS. As the Russian Clark dealer summed it up: Target achieved one hundred percent.
Sharp rise in training by Clark
Positive vibes – rising demand
The rising demand is a clear signal: Clark training courses are becoming ever more popular. The mix of theory and practice, imparted in a relaxed atmosphere, is really appreciated by Clark dealers all over the continent. Even though the number of training events rose dramatically in 2010, the Clark Management expects even greater demand in 2011. Conclusion so far: The way know-how is built up within informal discussions among experts is becoming ever more highly rated.
New dealers in Mülheim: Full programme
At total of 14 employees from the companies STEJO, Gekkon, ELHYD and ROGI in Slovakia and the Czech Republic came on a visit to the head office of Clark Europe GmbH in Mülheim from October 19 to 21, 2010. The companies are considering a partnership or became new Clark dealers in 2010. Their representatives therefore welcomed a basic training in the most diverse areas. Key topics: Product Training, Parts Pro & Webshop, Service Documentation, Technical Training for Electrical Vehicles (GTX & GEX), HMC Engines – Service & Functioning, Special Technical Features of GEN2 Vehicles.
Klaus Krentscher in Moscow: Technical training for Polus
The staff of Polus received intensive training in Moscow covering technical subjects over three days in October 2010. Amongst other topics, attention was focussed on training in relation to Clark electrical vehicles (GTX and GEX) and the premium series GEN2. A total of nine Polus employees were coached by service specialist Klaus Krentscher.
Further training in Istanbul: Focus on electrical engines
More than ten employees of the Turkish dealer TEKNIKA T.A.S from Istanbul took part in the further training course provided by Clark Europe GmbH at the end of September 2010. The new HMC engines and the electric forklifts of the GTX and GEX series were the centre of attention over the three days of training. Making the Istanbul event special: For the first time employees of end customers took part in the training.
36 dealers as guests at Clark: Focus on tips and hints
Twelve dealers from all over Germany came together for a training block lasting two consecutive days at three different dates in September and October of this year. Having gathered ample new innovative features and material for the events, Service Manager Klaus Krentscher of Clark devised practical, compact training units which, above all, focused on tips and hints for working with Clark products. “All 36 participants achieved the class target”, was how Klaus Krentscher summed things up.
Dealer meeting in Lyon: Clark products from A to Z
A total of 13 participants attended the training course in the Dealer Support Centre Lyon, with the aim of benefitting from pooled experience and the latest insights regarding CLARK products. Albert Argudo (Sales Manager France, North Africa, Portugal) and Martin Gélinas (Service Manager) presented a wide-ranging spectrum of subjects in the company offices of CLARK FRANCE SARL from September 13 to 15, 2010.
The trainers focussed on all aspects of forklifts, while discussing load capacities, forks, calculations, engine selection, equipment etc. Comparisons between what is technically feasible and specific customer requirements as well as a general presentation of the Clark brand and its products were also part of the venue.
Dual award for Polish Clark dealer Elektroprogram
Elektroprogram, Clark's biggest dealer in Poland, has an eventful year behind it in 2010. Its presentation at the international logistics trade fair TAROPAK was preceded by two "laps of honour".
Total Quality Management
Elektroprogram was honoured twice in February: As part of a large-scale certification programme entitled “TOP LEVEL”, the Greater Association of Research Quality Research Centre and Quality Monitoring Program (abbreviated: WSBJ) singled out the best companies. Clark dealer Elektroprogram can now deck its walls with the certificate “Total Quality Management” after the extensive awards ceremony in Poznan, which – under the patronage of the Polish Ministry for Economics – only a select handful of companies receive in Poland.
Silver medal from Clark
Dr. Natascha Bayer, Sales Manager Eastern Europe of Clark Europe GmbH, used the festive occasion to bestow a further award on Elektroprogram Sp.zo.o.: the silver medal from Clark for Eastern Europe's second most successful dealer. Dr. Bayer paid tribute to Managing Director Manka Jaroslaw on behalf of the entire team at Elektroprogram. Dr. Bayer: “Without the commitment and team spirit shown by everyone in the company, such a tremendous performance would not have been possible.”
Forklifts in holiday paradise
Logistics week Mauritius
All the big names in the Mauritius logistics scene were represented at the Logistics Week 2010 from September 3 to 8, in the Freeport of Port Louis / Mauritius. Besides the major exhibition, there were a wide variety of conferences, presentations and workshops. One of the exhibitors: Tractor & Equipment Mauritius Ltd. (TEML), a local exclusive dealer for Clark. Sales Manager Frederic Motet was delighted by the successful presence by his company and the numerous contacts. Motet: “Our stand attracted a lot of attention. We were noticed by all visitors. That's good for us and, of course, for Clark as well. I reckon this exhibition really achieved something.”
PEOPLE and MARKETS
Dealer meeting in the Peoples' Republic – training course in Chinese headquarters
Twelve dealers from all over China got together in Qingdao (China) on March 4 and 5, 2010 for a two-day meeting in the Chinese headquarters of QINGDAO CLARK Material Handling CO. LTD. The program was rigorous: After a tour of the company, which led the participants through Production and other departments, visual instruction and training in respect to the entire Clark product range was on the agenda. CI Kim, Clark Managing Director of the Asia Division, who had organised the get-together, expressed his great optimism: “This meeting was a great success, and a good event to drive forward plans and growth in this important region.”
Hannaman Engineering now bigger
Hannaman Engineering Ltd., Clark's exclusive dealer in North Wales, has got bigger. Hannaman has taken the opportunity to move to a new, larger area within the Deeside Industrial Park in Flintshire UK, with premises that are just as spacious as they are modern. Amongst other things, the site has a large workshop with machine hall, spray cabin and showroom plus a sales and administration area. Hannaman Engineering Ltd. is one of the first and most successful exclusive Clark dealers in the UK.
SLT Handling new dealer for Clark
The Clark dealer family has a new member with SLT Handling Services Ltd. from Cumbernauld, Scotland. The central location of SLT in Scotland close to Edinburgh will improve the already strong presence of Clark in the UK. The family company SLT – with founder and Managing Director Alastair Maclain at the helm – has been operating in the Scottish market for over 20 years with a successful focus on service and the supply of forklifts. The first orders with products by Clark's new partner – including a prestige order for Stirling District Council – have already been placed.
Mobile advertisements for Clark
Taking support for Clark a step further: Suret Sp.zo.o., official Clark dealer in Poland, is focussing more intensively on “The forklift" after the encouraging business development with Clark forklifts in 2010. Suret President Stefan Bieszczad: “We want to intensify the business with Clark forklifts even more in the coming year. That means we'll be stepping up our marketing activities.” First step: Suret's company cars have been given motifs and the Clark logo. Stefan Bieszczad: “We want to stand out as a Clark dealer.”
Clark salesman Florent Luc-Papat: Top place in the Race of Ales
The smell of burning rubber and petrol
Another Clark dealer has drawn attention to itself with top speeds in France: The D3M Rhône Alpes from St. Bonnet de Mure supports – together with Clark – the D3M Motorbike Team.
The name of the intrepid driver: Florent Luc- Papat. In real life he sells Clark forklifts at the company D3M Rhône Alpes. But in his free time he takes part in motorbike racing - with no shortage of success. Florent came first in this year's Race of Ales, one of the most prestigious races for professionals and amateurs alike. He is especially pleased that he broke several lap records: “For me, that's a great success considering how many professionals were taking part. I owe a lot of thanks to my team, who got my bike into top shape. But I'd also like to thank Clark: for their support, but also for the high-quality forklifts that, above all, made it easier for me to gain access to major companies at D3M. I need to sell a lot of forklifts next year, as I'd like to buy a new motorbike.”
New dealers POLUS and ROGI – new developments at Stacatruc and Knightsbridge
Spirit of optimism
The Clark band is spreading far and wide. Clark was able to win two new dealers in classic growth markets in the form of POLUS from Russia and ROGI from the Czech Republic. There is also good news from the UK: The successful British Clark dealers Stacatruc and Knightsbridge are opting for mobile advertising with new Service Van Liveries.
Clark dealer Stacatruc: Fresh produce freshly handled
Business is buzzing when it comes to fresh apples, pears, cherries and strawberries. Food producer Newma Fruit Ltd. cannot complain about a shortage of orders. On the contrary. To be able to handle the sharply rising volumes logistically as well, the company from the UK town of Canterbury has now ordered six CPT 20 electric pallet trucks. That takes the Clark portfolio in the Newma fleet to 14 units. Newma partner and Clark dealer Stacatruc is naturally benefitting from the fresh upturn in the Southeast of England. For its part, the company is going on a marketing offensive and has had a transfer showing a model of the Clark premium series GEN2 applied to both sides of its delivery truck. How do the attributes of Clark's CPT 20 electric pallet trucks meet the requirements profile at Newma? It is designed for short and medium-range transport routes and is especially suitable for applications calling for high performance but where a conventional pedestrian-controlled forklift is no longer adequate. The electric low-lift truck combines manoeuvrability with technical sophistication. Maximum energy efficiency ensures long battery service lives. The standard equipment with ergonomic control bar design, one-hand operation right/ left and display for all important operating data is ideal for practical service.
Just what they were looking for: ROGI meets Clark
ROGI k.s is based in the town of Jesenice about 20 km south of Prague. The company, founded in 1993, has continuously grown and developed into a real specialist for transport and loading machinery. In response to increasing demand for new forklifts in the Czech Republic, ROGI k.s was on the lookout for a competent partner in this segment and found one in 2009 in the form of Clark Europe GmbH. The cooperation has worked out: The number of forklifts sold in 2010 and the order books for 2011 are a clear indication of an effective partnership.
POLUS new Clark dealer: “The forklift” in Moscow
Clark now has a strong partner based in one of the world's most up-andcoming cities. Clark Europe GmbH was able to welcome aboard the Moscow logistics company POLUS as a new partner in June 2010. The company employing 30 staff already has 14 Clark forklifts in stock. That makes it well equipped to tackle the rough and tumble competition in the region in and around Russia's capital, even though the sales area of POLUS also comprises Southern Russia, Northern Russia, Siberia, the Urals and the Volga region. The company founded in 2006 included Clark in its portfolio for familiar reasons: safety, low procurement and maintenance costs as well as the extraordinary robustness of the Clark forklifts.
After the “Gold Award”: Knightsbridge advertises with Clark
Knightsbridge Mechanical Handling from Stockport near Manchester is continuing to make an impression. The British Clark dealer is not merely content to receive the “Gold Achievement Award“ from Clark. Knightsbridge is leaving no stone unturned in its effort to promote the Clark brand among the public. “CLARK – THE FORKLIFT” now embellishes its new service vehicles as well.
Bringing the prize home – German champion 2010
Clark pilot soars to victory
David Strasmann of the Ballon-Club Mülheim a.d. Ruhr 1979 e.V. became the 2010 German champion in hotair ballooning in August of the same year. In an exciting competition accompanied by perfect weather conditions, David Strasmann, occasional pilot for the Clark balloon and member of the Ballon-Club Mülheim 1979 e.V., was able to win out against 43 competitors in Waidhofen/Taya, Austria. After seven flights and 22 assignments one thing is clear: David Strasmann and his team from the Balloon Club (Karl-Heinz Müller, Karen Lutz, Nathalie Danthan, Johannes Pfahlmann) have brought the prize to the Ruhr.
For years, Clark Europe supports Charities for children.
Clark Europe as charity partner
The commitment began with a meeting between Clark Managing Director Egon Strehl and “Aktion Friedensdorf e.V.” based in Oberhausen. Friedensdorf Oberhausen held an open day again this year. Date: September 11, 2010. Attending again: Clark Europe GmbH. Several thousand people came to look behind the scenes at the Oberhausen charity.
Glorious weather and good spirits with plenty to see and do made it an interesting day for everyone. Clark Europe supported the Aktion Friedensdorf e. V. with children's goody bags – these packed full of colouring books, pens, games, balloons etc. – and a prize for the lucky draw, a flight above Oberhausen in the Clark hot air balloon.
Keyword free flight: Heimstatt Engelbert Jugend- und Behindertenhilfe GmbH (Essen) organised its summer festival in July, an event also attracting an impressive number of visitors. Amid glorious summer weather, the Clark hot-air balloon was one of the “excellent signposts” for the summer festival in Essen.
The subsequent prize draw culminated in lucky winners of a free flight in the balloon. Finally, the school festival of the Croatian school in Mülheim also received support from Clark.
New staff at Clark Europe
Manuela Hermanski has been working in the Order Processing department of Clark Europe GmbH for several months. She is well acquainted with various customers and employees, as she previously worked for Clark in the Spare Parts department in 2006 and 2007.
is a new service technician at Clark Europe GmbH. After extensive training – first as an electro-technical assistant, then as a mechatronics engineer – he ambitiously started his carrier at Clark in 2010.
Joel Schoof is a new trainee at Clark Europe GmbH. After completing a traineeship at Clark, Joel Schoof began training in the summer to become a specialist in warehousing logistics. His training will take three years to complete.
Kevin Tims the 55-year-old sales professional accepted the position of Sales Manager for UK, Scandinavia and Iceland at Clark. The well-educated and technically skilled Englishman brings tremendous experience from industry and, of course, a penchant for travelling. Kevin Tims keeps really fit by cycling and swimming.
Marcel Lenke started his career as a project and design engineer at Clark Europe GmbH in the middle of 2010. Fresh out of university with an excellent degree, the 25-year-old took six months out in New Zealand first, before applying to Clark.
is a trainee wholesaler at Clark. She speaks several languages fluently. The native Peruvian will pass through all departments at Clark and actively assist these as part of her training period.
Andy Baldy has been bolstering the Clark team in his task of Parts Sales Manager since August 1, 2010. Aged 32, he has a degree from the University of Applied Sciences for Economics as well as several years vocational and industry experience. Andy Baldy is married, has two children and is both a passive and active football fan (including trainer for the youth team of SV Arminia Kapellen).
Mülheim an der Ruhr fire brigade relies on materials handling expertise of Clark
Robust, safe and fiery red
The paintwork in RAL 3024 – fire engine red – is not the only special feature of the new Clark forklift in service for the Mülheim an der Ruhr fire brigade. In use since September 2010, a rotating flashing light in blue signals an increased state of alert. At the same time, a restraint system ensures additional safety on the grounds of the new main fire station.
From warehouse service to emergency vehicle
It is essential for the LPG forklift CQ25L to perform its work reliably even in the heat of the action, because sometimes success or failure can be decided in just a few seconds or minutes. The CQ25L is primarily used for loading the logistics vehicles in the fleet of the Mülheim fire brigade. This involves loading, for example, oil binding agents, sandbags during violent storms, pump units or special extinguishing agents from the warehouse onto mobile units – activities which the Mülheim firemen led by division commander Johannes Dammann used to have to do laboriously by hand.
Best performance – good prices
As prompt as possible, as reliable as possible and all at a tremendous price-performance ratio. That is how the requirements profile read for the CQ25L, which Clark dealer E&W Staplertechnik GmbH from Castrop-Rauxel arranged. The fire brigade in Mülheim an der Ruhr has over 30,000 deployments a year – that amounts to quite some loading time before the fire trucks, rescue vehicles, emergency doctor cars or ambulances drive out. The forklift drivers trained following Dekra test guidelines from the ranks of the 232 fire service officers at the site hold the fleet's new vehicle in high esteem: Good handling and easy maintenance are clearly demonstrated by the CQ25L. The side restraint system, side shifts and triplex mast ensure extra comfort, greater safety and more flexibility during work.
Top event: “Superb reception”
Bigger, more modern, more flexible: Stapler Service Jena GmbH based in Kahla near Jena presented the company grounds, extended and improved at the start of the year with spacious offices (140 m²) and a modern assembly hall (300 m²), to customers and anyone interested as part of an open day. Numerous visitors heeded the call to come and see the family company.
Clark on show
The service company from Thüringen showed itself at its very best, exhibiting amongst other things two Clark electric forklifts, a burner as well as several warehousing technology machines. “The reception was simply great, we didn't expect so many visitors”, declared the three Managing Directors Mike, Sylvia and Volker Herrmann in unison.
Advertising like the pros
A recipe for success: the poster campaign launched by Clark Europe GmbH, which aims to assist all Clark dealers in their events and activities. The posters (2.5 x 4 metres) provided by Clark contain the dealer information, logo etc. in the lower area. When conveniently placed at a central location – for example on a main road – the dealers can draw attention to their event. All in the certainty of getting noticed by everyone interested.
Clark balloon impressions 2010
Forklift Facts and Figures
Did You Know? . . .
. . . That all Clark Uprights are of an all roller construction with sealed canted (Angled) rollers to absorb both front and back and lateral movement and minimize deflection and sideplay.
This also applies to the carriage plate which is fitted with adjustable side thrust rollers to prevent carriage jamming when handling offset or uneven loads.
No heavy greasing or adjustable wear pads are required. No dust build up on upright rails in dusty applications. Rollers are permanently lubricated and require no greasing.
Benefit: Low maintenance costs and long service life. Yet another reason for buying Clark!
C25B active since 1975
Oldie but Goldie
Journey back in time to 1975: Bill Gates and Paul Allen found the company Microsoft. A litre of regular petrol costs a mere 83.1 Pfennig. And the price for a litre of beer at the Oktoberfest costs just 3.50 DM in the middle of the decade charac te rised by long hair and s idebur ns . And what is more: In October 1975, a pig pink C25B commences service at the logistics specialist Öhman Trucks Ltd in the land of forests and lakes, Finland. It is still reliably carrying out its hard work today – 35 years later. That lends a whole new meaning to the Clark slogan “Built to last”.